Cookie Policy

A cookie is a small text file a website asks your browser to store. Similar technologies — local storage, pixels and tracking scripts — do comparable jobs. This policy treats them all as “cookies”.

Some make a site work. Others report on how it is used, or measure advertising. The difference matters, because only the first kind runs without asking you.

• Strictly necessary cookies run without consent. They are required for the site to function and for us to keep it secure.
• Analytics and advertising cookies run only after you accept them. They are blocked until you do, and refusing is one click, in the same place, as accepting.
• You can change your mind at any time through the “Cookie settings” link in the footer of every page.
• No banner means no such cookies. When we have no analytics or advertising tool switched on, the site sets none and does not interrupt you to ask about cookies that do not exist.

Refusing analytics and advertising cookies costs you nothing. Every page, form and contact route works exactly the same.

These cannot be switched off, because without them the site cannot do what you asked it to.

We use Google Analytics to understand how many people visit, which pages they read, and where they leave. We use it in aggregate, with IP anonymisation on, to make the site better — not to identify you.

Google processes this data outside the UAE. See Google's privacy policy and the safeguards described under “Transfers outside the UAE” in our Privacy Policy.

We use the Meta pixel to measure whether an advert brought you here, and to show our adverts to people on Facebook and Instagram. If you refuse, you may still see our adverts — they are simply not measured or targeted using your visit.

Meta processes this data outside the UAE. See Meta's privacy policy, and control what you are shown in your Meta ad preferences.

On this site

Open Cookie settings in the footer. Switch a category off and save, and the scripts behind it stop loading immediately. Any cookie already set by that vendor stops being renewed and expires on the schedule above; clearing your browser cookies removes it now.

In your browser

Every major browser lets you block or delete cookies, including third-party ones, in its privacy settings. Blocking strictly necessary cookies may stop parts of this and other sites working.

At the source

• Google Analytics — browser opt-out add-on.
• Meta — ad preferences.

Browsers send these signals inconsistently and there is no agreed standard for honouring them. We therefore do not rely on them, and use the choice you make on the banner instead — which is explicit, recorded, and reversible.

Websites we build and host for clients set their own cookies, decided by that client. This policy does not cover them. Each of those sites carries its own cookie notice, and the client is responsible for its accuracy.

When we add or remove a tool that sets cookies, we update this page and reset consent, so you are asked again rather than opted in to something you never agreed to. The date at the top shows the current version.

Questions about cookies, or about a specific cookie you have found on this site, go to legal@encodedagency.com. We answer within 30 days, and usually much sooner.